Sr. Media Strategist

Employment Type

: Full-Time

Industry

: Miscellaneous



Position: Sr. Media Strategist
Location: Chicago, IL
Type: Contract with potential to convert to full-time
Start: ASAP


Day to Day:
  • Will be servicing a variety of their Client clients from a shopping media perspective
  • Hybrid role - responsible for a few different initiatives - very search heavy, will need experience with SEM (google standpoint)
  • There are also other third-party tools that can be used to do retailer search - crideo would be ideal as well
  • Campaign management and optimization
  • Mix of search/display/email/social - multichannel within a media plan.
  • More dynamic and broad to pull together shopper marketing specific media plans - to drive sales
  • Knowlege of media sales
  • Offsite and onsite perspective and third party media vendor ecosystem that they could include through a shopper media plan.
  • Ability to write up the decks, do the strategy, vendor RFPs, help with plan refinement, negotiation, building an overall go-to-market media plan to support the client at the individual retailers

Required Skills:
  • Paid search
  • Paid media planning/strategy
  • Retail media networks knowledge (walmart media group, precision marketing, roundels, etc.) preferred
  • Criteo preferred

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